{"id":413983,"date":"2022-02-16T08:29:58","date_gmt":"2022-02-16T08:29:58","guid":{"rendered":"https:\/\/adevinta.es\/?post_type=story&amp;p=13983"},"modified":"2022-02-16T08:29:58","modified_gmt":"2022-02-16T08:29:58","slug":"audio-branding-todo-lo-que-debes-saber","status":"publish","type":"story","link":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/audio-branding-todo-lo-que-debes-saber\/","title":{"rendered":"PODCAST |  Audio branding: todo lo que debes saber para integrarlo en tu estrategia | 2&#215;03"},"content":{"rendered":"<p>El audio branding se est\u00e1 haciendo un hueco cada vez m\u00e1s grande en la industria publicitaria. Integrarlo en la estrategia puede tener numerosos beneficios si sabes c\u00f3mo hacerlo. \u00bfQu\u00e9 tiene el audio branding para conectar con la parte m\u00e1s emocional del cerebro? \u00bfEn qu\u00e9 canales se puede aplicar?<\/p>\n<p>Para resolver estas preguntas, en este cap\u00edtulo de Advertising Trends by Adevinta, contamos con Ram\u00f3n Vives, cofundador y director de Sixi\u00e8me Son en Espa\u00f1a. \u00a1Esc\u00fachalo y desc\u00fabrelo todo sobre el audio branding!<\/p>\n<p style=\"text-align: center\">S\u00f3lo tienes que hacer\u00a0<em>click\u00a0<\/em>aqu\u00ed para\u00a0<strong>escucharlo en tu plataforma favorita<\/strong>:<\/p>\n<a href=\"https:\/\/www.spreaker.com\/user\/11299905\/advertising-trends-15-ramon-franco\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1765519 size-medium\" src=\"\/app\/uploads\/sites\/2\/2022\/01\/logo_spreaker-e1611765330244-300x81.png\" alt=\"\" width=\"300\" height=\"81\" \/><\/a>\n<p style=\"text-align: center\"><a href=\"https:\/\/go.ivoox.com\/rf\/82331127\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1765521 size-medium\" src=\"\/app\/uploads\/sites\/2\/2022\/01\/logo_ivoox-300x96.png\" alt=\"\" width=\"300\" height=\"96\" \/><\/a><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/podcasts.apple.com\/es\/podcast\/audio-branding-todo-lo-que-debes-saber-para-integrarlo\/id1504705650?i=1000551244239\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1765523 size-medium\" src=\"\/app\/uploads\/sites\/2\/2022\/01\/logo_apple-300x56.png\" alt=\"\" width=\"300\" height=\"56\" \/><\/a><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDI3MzU2OC9lcGlzb2Rlcy9mZWVk\/episode\/aHR0cHM6Ly9hcGkuc3ByZWFrZXIuY29tL2VwaXNvZGUvNDgzMjkzNzU?sa=X&amp;ved=0CAUQkfYCahcKEwjYi-rk5IP2AhUAAAAAHQAAAAAQAQ\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1765525 size-medium\" src=\"\/app\/uploads\/sites\/2\/2022\/01\/logo_google-300x42.png\" alt=\"\" width=\"300\" height=\"42\" \/><\/a><\/p>\n<a href=\"https:\/\/open.spotify.com\/episode\/4UZdq6wyePmiJ1su833UPP\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1765527 size-medium\" src=\"\/app\/uploads\/sites\/2\/2022\/01\/logo_spotify-300x90.png\" alt=\"\" width=\"300\" height=\"90\" \/><\/a>\n<p style=\"text-align: center\"><a href=\"https:\/\/podimo.com\/es\/shows\/d30e15a0-3b17-46a3-86e0-8a9f85518e97\/episode\/3e72171a-8d3d-4106-b632-5ac4a83c76a3\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-13642 size-medium\" src=\"https:\/\/stg.adevinta.com\/app\/uploads\/sites\/2\/2022\/01\/04_logoPodimo-300x64.png\" alt=\"\" width=\"300\" height=\"64\" \/><\/a><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/music.amazon.es\/podcasts\/5ae273ab-39bb-4d78-9a39-3b62a580778a\/episodes\/19f1cb61-d3d4-4b10-b146-c6fc1988b394\/advertising-trends-by-adevinta-audio-branding-todo-lo-que-debes-saber-para-integrarlo-en-tu-estrategia-2x03\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-13643 size-full\" src=\"https:\/\/stg.adevinta.com\/app\/uploads\/sites\/2\/2022\/01\/amazon.png\" alt=\"\" width=\"300\" height=\"90\" \/><\/a><\/p>\n<p><em>\u00bfConoces la\u00a0<strong>newsletter<\/strong>\u00a0mensual de\u00a0<strong>publicidad y marketing digital<\/strong>\u00a0de Adevinta? \u00a1Suscr\u00edbete\u00a0<\/em><a href=\"https:\/\/observatoriopublicidad.adevinta.es\/contacto\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>aqu\u00ed<\/em><\/a><em>\u00a0y no te pierdas las novedades del sector!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El audio branding se est\u00e1 haciendo un hueco cada vez m\u00e1s grande en la industria publicitaria. Integrarlo en la estrategia puede tener numerosos beneficios si sabes c\u00f3mo hacerlo. \u00bfQu\u00e9 tiene el audio branding para conectar con la parte m\u00e1s emocional del cerebro? \u00bfEn qu\u00e9 canales se puede aplicar? Para resolver estas preguntas, en este cap\u00edtulo [&hellip;]<\/p>\n","protected":false},"featured_media":213984,"template":"","categories":[],"classification":[145],"culture":[],"class_list":["post-413983","story","type-story","status-publish","has-post-thumbnail","hentry","classification-publicidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Audio branding: todo lo que debes saber para integrarlo en tu estrategia<\/title>\n<meta name=\"description\" content=\"El audio branding se est\u00e1 haciendo un hueco cada vez m\u00e1s grande en la industria publicitaria. En este podcast hablamos de \u00e9l.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adevinta.com\/es\/cuentos\/articulos\/audio-branding-todo-lo-que-debes-saber\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PODCAST | Audio branding: todo lo que debes saber para integrarlo en tu estrategia | 2x03\" \/>\n<meta property=\"og:description\" content=\"El audio branding se est\u00e1 haciendo un hueco cada vez m\u00e1s grande en la industria publicitaria. 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