{"id":411548,"date":"2020-08-10T00:00:00","date_gmt":"2020-08-10T00:00:00","guid":{"rendered":"https:\/\/adevinta.es\/stories\/articles\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama"},"modified":"2020-08-10T00:00:00","modified_gmt":"2020-08-10T00:00:00","slug":"habitos-de-consumo-analisis-sobre-el-nuevo-panorama","status":"publish","type":"story","link":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/","title":{"rendered":"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama"},"content":{"rendered":"<p>En<a href=\"https:\/\/static.adevinta.com\/wp-content\/uploads\/2020\/09\/01134310\/Estudio_ha%CC%81bitos-consumo_nuevo-panorama_general_web.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"> este estudio<\/a> se analizan los cambios que se est\u00e1n produciendo en las personas desde diferentes \u00e1mbitos en Milanuncios:\u00a0consumo por categor\u00edas, adquisici\u00f3n de nuevos productos, motivaciones de compra y venta de segunda mano, valoraci\u00f3n de compras\u00a0<em>online\u00a0<\/em>y percepci\u00f3n de nuevos h\u00e1bitos de consumo. Algunos de los <strong><em>insights <\/em><\/strong>del estudio son:<\/p>\n<ul>\n<li>Al pasar m\u00e1s tiempo en casa se ha incrementado el consumo de productos de alimentaci\u00f3n, deporte y tecnolog\u00eda.<\/li>\n<li>5 de cada 10 valora de manera destacada la concienciaci\u00f3n con el medioambiente.<\/li>\n<li>A ra\u00edz del confinamiento se increment\u00f3 la venta de ropa, zapatos, libros y muebles.<\/li>\n<\/ul>\n<p>Puedes descargarte el <strong>estudio completo<\/strong> <a href=\"https:\/\/static.adevinta.com\/wp-content\/uploads\/2020\/09\/01134310\/Estudio_ha%CC%81bitos-consumo_nuevo-panorama_general_web.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">aqu\u00ed<\/a>.<\/p>\n<p><em>\u00bfConoces la\u00a0<strong>newsletter<\/strong>\u00a0mensual de\u00a0<strong>publicidad y marketing digital<\/strong>\u00a0de Adevinta? \u00a1Suscr\u00edbete\u00a0<\/em><a href=\"https:\/\/observatoriopublicidad.adevinta.es\/contacto\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>aqu\u00ed<\/em><\/a><em>\u00a0y no te pierdas las novedades del sector!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En este estudio se analizan los cambios que se est\u00e1n produciendo en las personas desde diferentes \u00e1mbitos en Milanuncios:\u00a0consumo por categor\u00edas, adquisici\u00f3n de nuevos productos, motivaciones de compra y venta de segunda mano, valoraci\u00f3n de compras\u00a0online\u00a0y percepci\u00f3n de nuevos h\u00e1bitos de consumo. Algunos de los insights del estudio son: Al pasar m\u00e1s tiempo en casa [&hellip;]<\/p>\n","protected":false},"featured_media":211495,"template":"","categories":[],"classification":[143],"culture":[],"class_list":["post-411548","story","type-story","status-publish","has-post-thumbnail","hentry","classification-informes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama - Adevinta<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama\" \/>\n<meta property=\"og:description\" content=\"En este estudio se analizan los cambios que se est\u00e1n produciendo en las personas desde diferentes \u00e1mbitos en Milanuncios:\u00a0consumo por categor\u00edas, adquisici\u00f3n de nuevos productos, motivaciones de compra y venta de segunda mano, valoraci\u00f3n de compras\u00a0online\u00a0y percepci\u00f3n de nuevos h\u00e1bitos de consumo. Algunos de los insights del estudio son: Al pasar m\u00e1s tiempo en casa [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/\" \/>\n<meta property=\"og:site_name\" content=\"Adevinta\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.linkedin.com\/company\/adevinta\/\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adevinta.com\/wp-content\/uploads\/2022\/01\/HABITOS-e1598960668680.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1952\" \/>\n\t<meta property=\"og:image:height\" content=\"1098\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/\",\"url\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/\",\"name\":\"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama - Adevinta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adevinta.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/HABITOS-e1598960668680.jpeg\",\"datePublished\":\"2020-08-10T00:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/#primaryimage\",\"url\":\"https:\\\/\\\/adevinta.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/HABITOS-e1598960668680.jpeg\",\"contentUrl\":\"https:\\\/\\\/adevinta.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/HABITOS-e1598960668680.jpeg\",\"width\":1952,\"height\":1098},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/adevinta.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Historias\",\"item\":\"https:\\\/\\\/adevinta.com\\\/es\\\/cuentos\\\/articulos\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/adevinta.com\\\/es\\\/\",\"name\":\"Adevinta\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/adevinta.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#organization\",\"name\":\"Adevinta\",\"url\":\"https:\\\/\\\/adevinta.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/adevinta.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/adevinta_logo_blue.png\",\"contentUrl\":\"https:\\\/\\\/adevinta.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/adevinta_logo_blue.png\",\"width\":7680,\"height\":4320,\"caption\":\"Adevinta\"},\"image\":{\"@id\":\"https:\\\/\\\/adevinta.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/adevinta\\\/\",\"https:\\\/\\\/www.instagram.com\\\/adevintalife\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama - Adevinta","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/","og_locale":"es_ES","og_type":"article","og_title":"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama","og_description":"En este estudio se analizan los cambios que se est\u00e1n produciendo en las personas desde diferentes \u00e1mbitos en Milanuncios:\u00a0consumo por categor\u00edas, adquisici\u00f3n de nuevos productos, motivaciones de compra y venta de segunda mano, valoraci\u00f3n de compras\u00a0online\u00a0y percepci\u00f3n de nuevos h\u00e1bitos de consumo. Algunos de los insights del estudio son: Al pasar m\u00e1s tiempo en casa [&hellip;]","og_url":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/","og_site_name":"Adevinta","article_publisher":"https:\/\/www.linkedin.com\/company\/adevinta\/","og_image":[{"width":1952,"height":1098,"url":"https:\/\/adevinta.com\/wp-content\/uploads\/2022\/01\/HABITOS-e1598960668680.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/","url":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/","name":"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama - Adevinta","isPartOf":{"@id":"https:\/\/adevinta.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/#primaryimage"},"image":{"@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/#primaryimage"},"thumbnailUrl":"https:\/\/adevinta.com\/wp-content\/uploads\/2022\/01\/HABITOS-e1598960668680.jpeg","datePublished":"2020-08-10T00:00:00+00:00","breadcrumb":{"@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/#primaryimage","url":"https:\/\/adevinta.com\/wp-content\/uploads\/2022\/01\/HABITOS-e1598960668680.jpeg","contentUrl":"https:\/\/adevinta.com\/wp-content\/uploads\/2022\/01\/HABITOS-e1598960668680.jpeg","width":1952,"height":1098},{"@type":"BreadcrumbList","@id":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/habitos-de-consumo-analisis-sobre-el-nuevo-panorama\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/adevinta.com\/es\/"},{"@type":"ListItem","position":2,"name":"Historias","item":"https:\/\/adevinta.com\/es\/cuentos\/articulos\/"},{"@type":"ListItem","position":3,"name":"H\u00e1bitos de consumo: an\u00e1lisis sobre el nuevo panorama"}]},{"@type":"WebSite","@id":"https:\/\/adevinta.com\/es\/#website","url":"https:\/\/adevinta.com\/es\/","name":"Adevinta","description":"","publisher":{"@id":"https:\/\/adevinta.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adevinta.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/adevinta.com\/es\/#organization","name":"Adevinta","url":"https:\/\/adevinta.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/adevinta.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/adevinta.com\/wp-content\/uploads\/2024\/03\/adevinta_logo_blue.png","contentUrl":"https:\/\/adevinta.com\/wp-content\/uploads\/2024\/03\/adevinta_logo_blue.png","width":7680,"height":4320,"caption":"Adevinta"},"image":{"@id":"https:\/\/adevinta.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/adevinta\/","https:\/\/www.instagram.com\/adevintalife\/"]}]}},"_links":{"self":[{"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/story\/411548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/story"}],"about":[{"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/types\/story"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/media\/211495"}],"wp:attachment":[{"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/media?parent=411548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/categories?post=411548"},{"taxonomy":"classification","embeddable":true,"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/classification?post=411548"},{"taxonomy":"culture","embeddable":true,"href":"https:\/\/adevinta.com\/es\/wp-json\/wp\/v2\/culture?post=411548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}